MAIN TEXTBOOK
David F.R. (2011). Strategic Management, Concepts and Cases.
13th Edition, Pearson International Edition.
REFERENCES
o W. Chan Kim and Renée Mauborgne (2005). Blue Ocean Strategy. Harvard Business
School Press, USA.
o Thomas Friedman (2005). The World Is Flat: A Brief History of the Twenty-First
Century, Farrar, Strauss and Giroux, USA.
o International Journal of Strategic Management
o Journal of Strategy and Management
o The Economist
o The Edge
o Star Bizweek, The Star
